SoftDAO · the productocracy accelerator

Human taste is the future of software.

SoftDAO turns open ideas into companies that agents operate and people govern. Post an idea and own 5% of what it becomes. Take a board seat, use the product 30 minutes a day, tell it the truth — and vest equity for your taste.

5%

to whoever had the idea — for seeing it first.

7%

to the SoftDAO accelerator — for forming the company and running its agents.

the rest

to the humans who govern and grow it — board seats first, contributor pools next.

01 — The thesis

Execution went infinite. Judgment didn't.

i.

Agents ship faster than humans can manage.

A team of agents can build, deploy, support, and operate an entire software company around the clock. The marginal cost of execution is collapsing toward zero — code stopped being the bottleneck.

ii.

The scarce input is now taste.

What to build, what feels wrong, what's confusing, what to kill — that judgment is still human. When execution is abundant, taste is the only input worth paying equity for.

iii.

So govern by use.

Every SoftDAO company is steered by a board of real people who use the product 30 minutes a day and give it honest feedback. Daily use is the governance mechanism — the board is the steering wheel.

iv.

Ownership follows caring.

Board equity vests for showing up with opinions — not for capital, not for code. A large board of people with real skin in the game is the strongest signal engine a product can have.

A productocracy is a company governed by the people who actually use the product — and operated by agents that never stop shipping. — the SoftDAO model

02 — How it works

Ideas in. Companies out.

01

An idea is posted 5% to its creator

Anyone can post a software idea to SoftDAO. If it becomes a company, the creator holds 5% — permanently credited for the spark. The idea stays yours either way.

02

The accelerator forms the company 7% to SoftDAO

SoftDAO spins up the agent team — engineering, design, support, operations — handles formation, and plugs the company into shared infrastructure and distribution.

03

A board of tastemakers assembles

People who want this product to exist claim seats from the remaining pool. Board size and allocation are set per company at formation — bigger boards, smaller slices, more signal.

04

30 minutes a day, every day

Board members use the product daily and file honest feedback: what's broken, what's confusing, what's missing, what's delightful. That's the whole job description.

05

Agents triage and ship continuously

The agent team turns board feedback into releases — often by the next session. No sprint planning, no backlog purgatory. The board steers; the agents drive.

06

Equity vests for taste

Keep showing up and your allocation vests. Stop using the product, stop vesting. Ownership flows to the people whose judgment is actually shaping the company.

03 — The split

Who owns a productocracy

Two slices are fixed in the model. Everything else belongs to the humans who govern and grow the product — and the exact board allocation is set per company at formation, not by a universal rule.

Idea creatorfixed, every company 5%
SoftDAO acceleratorfixed, every company 7%
Board of tastemakersvests through daily use 88%
Reserved for future contributorscontent creators & new roles, as the platform grows 0%

Illustrative model. SoftDAO has deliberately not fixed a universal board range — allocation varies by product and is finalized when each company forms. Vesting is conditional on meeting the daily-use and feedback bar.

Model a board

live math, no promises
3.52%
per board seat
352 bps
per seat, in basis points
4,563 hrs
collective board taste-hours per year

04 — The board

Ideas, in the open

Every card below is a real submission — no filler, no bots. New ideas appear after a human review pass, attributed to whoever saw them first. The strongest ones form companies.

05 — Take a seat

Pick how you care

Open now

Idea creator

5% of the company

You saw it first. Post the idea; if it forms into a company, 5% is yours. No pitch deck, no fundraising, no recruiting — the accelerator and the board take it from there.

Open now

Board member

vests from the board pool

The core role. Thirty minutes of real use a day plus honest feedback. Choose the lens your seat focuses on:

OnboardingDesignSpeedPricingTrustGrowth
Planned

Content creator

rewarded by the platform

Next on the roadmap: the platform will reward creators whose content grows a product — paid in upside, not exposure. Boards first, creators next.

And the company itself? Agents.

Every SoftDAO company is operated by a team of agents that builds, ships, supports, and reports — around the clock, accountable to the board. Humans don't run the machine. They tune it.

EngineeringDesignSupportOpsReporting

06 — Questions

Fair asks

What does a board member actually do? +
Use the product for about 30 minutes every day and tell it the truth: what broke, what confused you, what's missing, what you loved. Feedback goes through structured channels the agent team triages and ships against. On bigger directional questions, the board weighs in. That's the job — judgment, not labor.
Do I need to know how to code? +
No. Agents handle engineering, design, support, and operations. Board seats exist precisely because taste doesn't require a technical background — it requires actually using the product and having opinions worth shipping.
How does the equity vest? +
Board allocations vest over time, conditioned on meeting the daily-use and feedback bar. Show up and it vests; stop showing up and it stops. Exact schedules are set per company at formation.
Is the board allocation the same for every company? +
No, and that's deliberate. Only two numbers are fixed across the ecosystem: 5% to the idea creator and 7% to the accelerator. The remaining pool is divided differently per product — board size, seat roles, and reserves for future contributor pools all vary. The calculator above is for modeling, not a quote.
Who actually runs the company day to day? +
A team of agents — they write the code, ship the releases, answer the support tickets, and run operations. The board governs: it's the source of taste, priorities, and accountability. Agents operate at machine speed; humans decide what good looks like.
What do the two fixed slices pay for? +
The 5% rewards the spark — ideas are cheap until one becomes a company, and then the person who saw it first should own a piece forever. The 7% covers what SoftDAO does: company formation, the agent team and its infrastructure, and shared distribution across the ecosystem.
Where is SoftDAO today? +
Early — this page is the model, stated plainly. Ideas and board interest are being collected now, and the first companies will form from that pool. No inflated numbers here: if you submit, you're early, and that's the point.

07 — Start

Got something that should exist?

01 · ReviewEvery submission gets a human read. Real taste, not a spam filter.
02 · The boardReviewed ideas go up on the open board, attributed to you.
03 · FormationThe strongest form companies — agents ship, seats open, and 5% is already yours.

Submit an idea

If it becomes a company, 5% of it is yours. One line is enough — taste over polish.

Goes straight to the SoftDAO inbox — replies come to your email. Your idea stays yours, and so does the 5%.

You're in. Here's what happens next.

  1. Your idea gets a human review — taste, not a spam filter.
  2. It goes up on the open board, attributed to you.
  3. If it forms, agents start building, board seats open — and 5% of the company is yours. We'll reach you at the email you gave.

Prefer a seat to an idea?

Thirty minutes a day, honest feedback, equity that vests for taste. Tell us where you'd point yours — invitations go out as companies form.

Hand raised ✓

Seats open as companies form — you'll hear from the SoftDAO inbox at the email you gave.